The Blue Collar Barber brand was designed to balance rugged style with modern refinement. The primary logo features a unique combination of a deer skull and barber scissors, reflecting the shop’s connection to the outdoors and its high-quality grooming services. The project included business cards for a lasting impression and social media templates to ensure consistent and on-brand posts. The result is a strong, cohesive identity that helps Blue Collar Barber stand out and connect with its target audience.